If you are a florist and own your own shop, you know that the spring is one of the busiest times of year for florists. There are three major holidays that typically warrant flower orders and deliveries this time of year: Valentine’s Day, Easter and Mother’s Day. With all three of these holidays coming up, most florists are already bracing for impact now. The traffic and orders that a florist received during the spring months are some of the most important to the business all year.
According to the Society of American Florists, Mother’s Day is the second-busiest floral holiday for most florists, beat out only by Christmas and Hanukkah. Statistics from a National Retail Federation survey say that florists can expect to get as much as 25 percent of their entire volume of dollars spent per year just from Mother’s Day. Valentine’s Day ties Mother’s Day for another 25 percent, although the number of transactions is a bit lower. In fourth place is Easter, which takes up about 10 percent of dollars spent at florists. NRF also says that in 2016, an estimated $2.4 billion – with a B – was spent on Mother’s Day flowers alone!
The spring is great for business, but dissatisfied customers and freak accidents are not. That’s why The Lewis Financial Group offers specialized insurance services for floral shop owners. Our policies can help you keep your assets protected.
The Lewis Financial Group will sit down with you to help you find the customized insurance coverage plan you need to protect your business. We’ll start with your facilities, and create a tailored program to cover the building and equipment you need to use every day to create arrangements and deliver them to your customers. We can also offer insurance to protect products in transit, whether they’re orders going out to customers or supplies coming in.
Our protection plans can insure your business against on-site equipment failures and unexpected losses, like spoilage of flowers in the event of a refrigerator malfunction. We also offer replacement cost coverage to make sure you don’t have to break the bank to replace your broken equipment and get back in business again.
If it’s been a while since you updated your coverage, it’s time to readjust. With the busiest time of year looming, it’s better to be safe than sorry. There’s no cost to having one of our experts review your current coverage to identify shortcomings in your current program, and we may be able to save you money on your existing premiums. For more information on our coverages for floral operations, call us today at 304-242-3355 or 740-699-2636.
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